I-2 and Expressway 83 service-area radius kills callback time
A shop in South Mission taking a call from Palmview at 6:15pm has 9 minutes before the homeowner dials the next number. Expressway 83 east to McAllen adds 14 minutes in evening traffic; I-2 west to Peñitas adds 11. The callback window closes before the truck clears the Anzalduas bridge access ramp. Narlo replies in 10 seconds from the moment the call drops, qualifies the address, and confirms the service area before the homeowner opens a second browser tab. A no-cool call from Sharyland at dusk in August books in your CRM or the lead goes to the shop that answered first.