Post-storm call surges across I-35 corridor New Braunfels
After a hail event hits New Braunfels, roofing shops along the I-35 corridor from Schertz to San Marcos field five times normal volume for two to three weeks straight. You're on a ladder in Vintage Oaks inspecting soffit damage, and six calls roll to voicemail—three from Mission Hill, two from Gruene, one from Veramendi. By the time you climb down and call back, two have booked with a competitor who answered first. Narlo sends an SMS reply within 10 seconds of the missed call, asks for photos of the damage, captures the address and insurance-claim timeline, and books the inspection into your CRM. The homeowner in Old Town New Braunfels gets a response that reads like your office manager wrote it, and you get a slot filled before you finish the current job.